Golden Parachutes Under Fire: Provisions, Triggers, Benefits and Alternatives of a Change-in-Control

By Brent Longnecker, Chris Crawford & Kevin Kuschel Change-in-control (“CIC”) provisions for public company executives have re-emerged on radar screens of shareholder activists and regulators due to recent executive pay legislations, such as December 16, 2009, increased Securities and Exchange Commission (“SEC”) disclosures and Troubled Asset Relief Program (“TARP”) regulations.  These have intensified the need… Read more »


Motivating a Multigenerational Workforce in the 21st Century

Learn a little more about your employee dynamics and how motivation and rewards must be tailored for each generational group.


Personal Branding Leads to a Better Job

Giving yourself the best chance to get a better job is what personal branding is all about. “The higher you are on the radar and the more valuable you seem to be, the more money you usually make,” says Brent Longnecker, a Houston-based CEO with 25 years leadership experience in executive compensation and corporate governance…. Read more »


Less Freedom to Pay: Executive Comp After Financial Regulatory Reform

Executive compensation is a central piece of a sweeping financial regulatory reform bill, the Restoring American Financial Stability Act (H.R. 4173), passed by the U.S. House of Representatives on June 30, 2010, and scheduled to be taken up by the U.S. Senate in July 2010.


What do people want in compensation and benefits?

Savvy leaders know that there is no business without people. But sorting out the egos, budgets and pitfalls in an attempt to keep the best people “on the bus” challenges most leaders. How do we deal with the economic reality, deliver a heightened level of transparency and still make our companies look attractive? Dallas attorney,… Read more »


The Importance of CEO Compensation Plan Design

The amount CEOs are compensated will always be at the forefront of the pay-for-performance debate. However, it is the compensation design process that requires more consideration and disclosure. While there always will be skeptics to any approach to CEO compensation, there is no debating that good process, sound business judgment and independent third-party counsel provide the best foundation for CEO compensation plan design.


Why should a company utilize an executive compensation consultant?

‘Engaged by a board of directors and working with management to maximize shareholder wealth, L&A provides independent executive compensation recommendations without bias.’ says Chris Crawford


A Motivated Workplace

‘CEOs should have fun, be real,’ says Executive Compensation Consultant  Brent Longnecker, Chairman & CEO of Longnecker & Associates (one of Houston Business Journal’s Best Place to Work winners) shares these “off the cuff” tips for becoming the kind of leader who will cultivate growth for your company and inspire your employees to tell people,… Read more »